Bulldog, in Schick's Clothing

Work: Ecommerce Site Redesign & Hybris Implementation  

When: Winter/Spring 2018 

Role: Creative Director, Experience Strategy & Design 

After finishing up the Schick.com launch in June, the team set their sites on a client vision for launching another brand on their new Hybris platform, Bulldog Skin Care. Bulldog was a thriving UK brand and recent acquisition by Edgewell Personal Care that they wanted to launch in the US.

The goal was to re-use as many Schick components and templates as possible and re-skin them with the Bulldog Skin Care brand look and feel.

You can take a look at the new site, subscription model, buy more save more feature, the blog and full product catalog at Bulldog.com.

Screen Shot 2018-12-27 at 4.07.25 PM.png